Artist and Record Label Case Study

Katy Perry - Artist Case Study

Katy Hudson was born on October 25th, 1984 in Santa Barbara, California. She is an American singer, songwriter and actress, who is better known by her stage name of 'Katy Perry'. She mainly focuses on pop and electronic genres within her music. She was signed with numerous record labels including Red Hill, Island, Columbia and Capitol Records through her journey in the music career.

Career

-In Nashville she began recording demos and was taught by country music veterans how to craft songs and play guitar. Later on she signed to the Christian music label 'Red Hill' where she recorded her first album.

-At 17, she left her home for Los Angeles to work with Glen Ballard on an album for 'Island Records'. The album was due to be released during autumn 2004, but she was dropped by the 'Island Def Jam Music Group'.

-She then signed with 'Columbia Records' in 2004. However the label was not amenable with her vision and so she was dropped from the label later on (2006)

-Katy was then enthusiastically recommended to 'Virgin Records' which set off her music career.

Hollywood Records - Record Label Case Study

-Hollywood Records is an American record label that focuses on pop and rock music genres. It was originally founded in 1989 by Michael Eisner in the United States.

-It is the record label for many well known  artists such as Plain White T's and Breaking Benjamin, Queen, Miley Cyrus ect.

-However, the label struggled to launch successful artists and in 1991, the record label experienced significant financial loss.

The only major success was the agreement to be the catalog distributors of 'Queen', but was hugely affected by the death of the vocalist Freddie Mercury.